Jay Conner’s Journey: Tripling Real Estate
Profits with Private Money
In the ever-evolving landscape of real estate investing, gaining access to funds can often feel like an uphill battle. For Jay Conner, renowned private money expert and seasoned investor, the solution to this challenge comes down to what he calls the most important principle: “the money comes first.”
Jay’s journey, shared on an insightful episode with Brian Davila on the Raising Private Money podcast, offers invaluable lessons for both new and experienced investors looking to raise private money and build sustainable wealth.
Starting: A Crucial Lesson in Funding
Jay Conner didn’t enter the real estate world with access to private money right away. For the first six years after launching his business in Morehead City, North Carolina—a market with just 40,000 people—Jay relied on local banks and mortgage companies to fund his deals. That changed abruptly in 2009, when he discovered that his line of credit had been unexpectedly revoked. Faced with the threat of losing out on deals and not being able to recover his earnest money, Jay was driven to find a new approach.
Enter private money. Through a recommendation from a fellow investor, Jay learned about this alternative source of funding—friends, family, and acquaintances investing in his deals, backed by solid criteria and security. Within just 90 days, Jay raised over $2 million in private funding and rapidly scaled his business. As Jay Conner emphasizes, losing his bank credit became a “blessing in disguise,” unlocking a faster, more reliable path to funding.
How Private Money Fueled Growth
Jay’s business didn’t just recover; it tripled. By leveraging private money, he was able to close more deals—especially those with sellers requiring all-cash offers. The flexibility and speed that private lenders provided allowed Jay to snap up bank-owned properties and foreclosures during the financial crunch, building long-term wealth through smart, strategic investments.
Why Private Money is Safe—When Done Right
For those hesitant about using other people’s money, Jay offers reassurance. His strict criteria (borrowing up to 75% of after-repair value) create a cushion that protects both the investor and their lenders. He insists private lenders—often friends, family, or connections made at self-directed IRA events—are never left holding the bag, as their loans are secured by a deed of trust (mortgage). His track record: “My private lenders have never lost any money.”
Building Relationships, Not Pitching Deals
Jay’s approach is refreshingly collaborative. He doesn’t pitch deals out of desperation; instead, he educates his warm market and allows them to opt in to his program. Once ready, they’re eager to invest the moment an opportunity arises. This systematic, relationship-focused method removes fear of rejection and transforms private money from an intimidating hurdle into a strategic asset.
Timestamps:
00:01 Failure Isn’t an Option
06:13 Thriving Through Private Funding
13:53 Real Estate Lead Strategies
19:58 Evolving Real Estate Investment Strategy
22:16 Wisdom: Start with Private Money
31:47 Real Estate Success Program
36:54 Profiting from Real Estate Deals
40:02 Buying Right Ensures Lender Safety
46:59 Expanding Your Network for Lending
50:59 Teaching Private Lending Basics
56:49 Teaching, Not Selling Opportunities
01:02:25 Closing Documents Simplified
01:05:14 Free Private Money Guide Offer
Private Money Academy Conference:
https://www.JaysLiveEvent.com
Jay Conner’s Money Guide:
https://www.jayconner.com/MoneyReport
Free Trial! Join the Private Money Academy:
https://www.jayconner.com/four-week-free-trial-v2-0/
Have you read Jay’s new book: Where to Get The Money Now?
It is available FREE (all you pay is the shipping and handling) at
https://www.JayConner.com/Book
What is Private Money? Real Estate Investing with Jay Conner:
https://www.JayConner.com/MoneyPodcast
Jay Conner is a proven real estate investment leader. Without using his own money or credit, Jay maximizes creative methods to buy and sell properties with profits averaging $67,000 per deal.
What is Real Estate Investing? Live Private Money Academy Conference:
https://youtu.be/QyeBbDOF4wo