Building Wealth With Private Money:
Jay Conner’s Guide to Asset-Backed Real Estate Investing

Were you a real estate investor frustrated by the limitations of traditional financing? You weren’t alone. In a past episode of the Raising Private Money podcast, Jay Conner shared his transformative journey from relying on banks to harnessing the power of private money—a shift that reshaped his investing career and could have done the same for others.

The Asset-Backed Debt Advantage
Jay emphasized that private money deals in single-family real estate were distinct from syndications regulated by the SEC. What made them different was that they were structured as “asset-backed debt,” meaning every loan was secured by an individual property—protected by a mortgage or deed of trust.

As Jay put it, “We weren’t borrowing money unsecured; we were securing that note with a deed of trust or a mortgage.” This structure opened the door to a wide range of lenders, regardless of accreditation, each holding their own promissory note for each property.

There was also flexibility. Whether investors had one property or a portfolio, there was no limit to the number of private lenders they could work with, nor did those lenders need to meet strict financial requirements. As Jay noted, “All the notes were secured by individual properties,” freeing investors from the headaches and restrictions of bank lines of credit.

The Origins of a Private Money Mindset
Jay hadn’t always had access to private capital. He started in mobile homes and, for years, funded his deals the traditional way: “Go to the local bank or the mortgage company and fill out applications.” That changed dramatically in 2009 when, during the financial crisis, his bank shut down his line of credit overnight.

With no other options, Jay reached out to peers and discovered the world of private lending and self-directed IRAs—a revelation that allowed him to raise over $2 million in new funding, even as markets were crashing.

Central to Jay’s success was a mindset shift. He advocated “owning the real estate between your ears,” urging investors to approach private money not as desperate borrowers but as educators offering opportunities.

Jay became a “private money teacher,” sharing the mechanics and benefits of private lending with people in his network who, more often than not, had never heard of the concept.

The Good News Phone Call: How He Got His Deals Funded
For those wondering how Jay managed to get his deals funded 100% of the time, it all hinged on transparency and preparation. Before presenting any deal, he educated potential lenders about the program—interest rates (often around 8%), terms, collateral, and protections.

He kept the teaching about private money separate from pitching individual properties, insisting, “Desperation has a smell to it. The worst time in the world to be raising private money was when you needed it for a deal.”

Timestamps:
00:01 From Mobile Homes to Real Estate
04:36 Introduction to Private Money
08:24 Money Doesn’t Magically Appear
12:03 Investing with Self-Directed IRA
15:46 Private Lending: Fast Money Deployment
18:55 Private Lending Payment Options
19:48 Tracking Real Estate Cash Flow
24:30 Finding Private Lenders Explained
27:42 Syndication Explained for Multifamily Investments
31:01 Unlimited Private Lending Potential
33:36 Struggles in Finding Good Deals
37:58 Mastermind Groups for Growth
41:10 Free Book & Private Money Tickets

Private Money Academy Conference:
https://www.JaysLiveEvent.com

Jay Conner’s Money Guide:
https://www.jayconner.com/MoneyReport

Free Trial! Join the Private Money Academy:
https://www.jayconner.com/four-week-free-trial-v2-0/

Have you read Jay’s new book: Where to Get The Money Now?
It is available FREE (all you pay is the shipping and handling) at
https://www.JayConner.com/Book

What is Private Money? Real Estate Investing with Jay Conner:
https://www.JayConner.com/MoneyPodcast

Jay Conner is a proven real estate investment leader. Without using his own money or credit, Jay maximizes creative methods to buy and sell properties with profits averaging $67,000 per deal.

What is Real Estate Investing? Live Private Money Academy Conference:
https://youtu.be/QyeBbDOF4wo