Real Estate Game Changer: Attract Private Lenders Without Fear of Rejection
In a recent episode of the Raising Private Money podcast, Jay Conner—a respected investor, coach, and mentor—joined Troy Kearns to dive deep into strategies that were working in the ever-shifting property market. Their candid conversation offered not only actionable insights but also inspiring perspectives for both beginners and seasoned pros.
Navigating Shifting Markets
One thing Jay and Troy agreed on: the real estate landscape was always on the move. Rather than fearing change, Jay emphasized the importance of adapting and staying informed. “You have to stay close to the ground, plugged into what’s happening nationally and locally,” Jay advised. Whether it was new interest rates, inventory shortages, or emerging technology, savvy investors continuously educated themselves and adjusted their strategies accordingly.
Creative Financing Was King
Perhaps the biggest theme in their discussion was the power of creative financing. Jay, known as “The Private Money Authority,” shared how he had helped countless investors secure deals without relying solely on banks or traditional lending. Private money, he explained, meant working with individuals—professionals, retirees, and even neighbors—who were looking for a solid return on their investment, typically backed by real estate.
Jay and Troy broke down the steps: find people who had idle cash or underperforming retirement accounts, show them how lending it in real estate could be safer and more profitable, and structure straightforward win-win deals. Jay pointed out that this approach was especially crucial during times when conventional lending tightened or property values fluctuated.
Building Relationships First
Both Jay and Troy stressed that real estate remained, at its heart, a people business. Whether working with private lenders, sellers, or other professionals, trust and clear communication were paramount. Jay’s personal approach—educating potential investors before ever asking for funds—reflected this philosophy. By building relationships and proving oneself as a reliable partner, investors not only secured more deals but also developed a solid network that supported their long-term success.
Practical Deal-Making Tips
Throughout their chat, Troy prompted Jay to share practical advice listeners could apply in the field. Among the tips:
Focus on Off-Market Deals: Both speakers highlighted the value of sourcing properties before they ever hit public listings. This could have meant direct mail campaigns, networking, or leveraging existing relationships.
Offer Solutions, Not Just Transactions: Jay’s success came from approaching sellers as a problem-solver—understanding their unique situations and crafting offers that addressed both their needs and his business goals.
Always Have Multiple Exit Strategies: Particularly in uncertain markets, Jay suggested having several options for every deal. That might have included wholesaling, rehabbing and selling, or holding as a rental.
Timestamps:
00:01 Mindset Shift for Real Estate Funding
03:46 Unlocking Real Estate Private Lending
09:46 Self-Directed IRA Transition Setup
11:41 Trust and Criteria in Funding
17:07 The Power of the Right Question
18:47 Discovering Private Money for Real Estate
22:47 Confidence, Fear, and Business Mindset
24:23 Real Estate Financing Guide
27:31 Jay’s Articulate Expertise Surpasses Peers
31:15 Books, People, and Masterminds
34:20 Follow Jay Conner’s Insights
Private Money Academy Conference:
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Jay Conner’s Money Guide:
https://www.jayconner.com/MoneyReport
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Have you read Jay’s new book: Where to Get The Money Now?
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https://www.JayConner.com/Book
What is Private Money? Real Estate Investing with Jay Conner:
https://www.JayConner.com/MoneyPodcast
Jay Conner is a proven real estate investment leader. Without using his own money or credit, Jay maximizes creative methods to buy and sell properties with profits averaging $67,000 per deal.
What is Real Estate Investing? Live Private Money Academy Conference:
https://youtu.be/QyeBbDOF4wo