Turning Problems Into Profits: Private Money Lessons
From Crisis to Mastery

Welcome to the Raising Private Money podcast!

In today’s episode, Edgar Salgado sits down with Jay Conner, a seasoned real estate investor who turned a sudden financial crisis in 2009 into the foundation of a thriving business—unlocking millions in private funding without ever requesting a bank loan again.

Jay reveals how losing his line of credit overnight forced him to ask the key question: “Who do I know that can help me?” That question not only saved his business but inspired a system for attracting private money he’s now taught to investors across the country.

Together, Edgar and Jay dive deep into the power of relationships, building trust with private lenders, and how leading with a service-first mindset is the real secret to success.

You’ll hear insights on avoiding desperation in deal-making, the critical mistakes new investors make, and why private money allows you to close faster and scale your business beyond what traditional funding could ever allow.

Plus, Jay shares stories from his own journey, lessons from his father’s entrepreneurial legacy, and practical tips for both raising and lending Private Money safely and effectively.

Timestamps:
00:00 Attracting Private Money for deals
04:35 Lessons from my dad Wallace
09:03 Mastermind group experiences
12:25 Facing the global financial crisis
14:26 Learning about Private Money
17:12 Discussing private lender protections
22:00 Educating on private lending
25:20 Discussing investment interest rates
30:25 Structuring deals with private lenders
34:08 Criteria for lending money
37:51 Balancing real estate and coaching
40:53 Private Money Conference details
44:59 Helping homeowners facing foreclosure
46:53 Dividing responsibilities in business partnership
49:24 Funding deals without bank permission

Private Money Academy Conference:
https://www.ThePrivateMoneyConference.com

Jay Conner’s Money Guide:
https://www.jayconner.com/MoneyReport